Enroll Now →

ABOUT CMRG & THE RESEARCH PROJECT

Research That Connects with Real Aspirations

Learn about our research project and its purpose.

About CMRG

The Chief Minister's Research Grant (CMRG) supports research initiatives addressing academic and societal challenges in Tamil Nadu. Administered through the Directorate of Technical Education (DoTE), it connects academic research with practical solutions relevant to the state.

Visit Official CMRG Website →

The Question Behind Our Project

How prepared are women graduates to explore entrepreneurship in a digital world and what learning support could help them?

This project examines participants' awareness, knowledge, and preparedness for digital entrepreneurship. It also provides structured learning opportunities covering digital business concepts, online marketing, e-commerce, and business planning.

PROJECT INFORMATION

Our Research Project

PROJECT TITLE

Digital Entrepreneurship Literacy for Women Graduates in Tamil Nadu

PROJECT ID

CMRG25-SD-0001

INSTITUTION

Sri Meenakshi Government Arts College for Women (Autonomous), Madurai

OUR OBJECTIVES

Learning with a Clear Purpose

01

Assess Awareness

Understand women graduates' familiarity with digital entrepreneurship.

02

Expand Knowledge

Introduce digital business opportunities and business models.

03

Explain Online Engagement

Build understanding of digital marketing, e-commerce, and customer communication.

04

Strengthen Tool Literacy

Introduce digital tools used in business operations and financial practices.

05

Encourage Planning

Support entrepreneurial thinking and practical business planning.

THE PROGRESS WE AIM TO SUPPORT

Greater Awareness.
Stronger Digital Knowledge.

Better-informed business ideas and greater preparedness to explore entrepreneurship.

Apply Now →